18+ influencer database · updated 31 Oct 2026
CPM calculator
Cost per thousand views from a fee and a view count, or whichever piece of that sum is missing. A second table ranks creators by the same measure.
How this is calculated
CPM is cost ÷ views × 1,000. Rearranged, cost is CPM × views ÷ 1,000, and views are cost ÷ CPM × 1,000. Use the median views of recent posts. The best post is the exception, and followers are the wrong denominator because most of them never see a given post.
Add usage and whitelisting from the usage rights calculator into the cost before you compare, or the cheaper creator may only be cheaper before the rights.