Who are the top Verified Mega Beauty Influencers on TikTok?
This page ranks 60 Verified Mega Beauty Influencers on TikTok. Yeri MUA (@yerimuaa) is first. The creator database tracks 107 matching profiles and publishes the strongest 60.
18+ influencer database · updated 31 Oct 2026
Top Verified Mega Beauty Influencers on TikTok
60 Verified Mega Beauty Influencers on TikTok are published here, chosen from 107 matching profiles in this influencer database, from 1.2M to 30M follower score. The order is 62% bio match and 38% reach, not a hand-picked shortlist. First is Yeri MUA (@yerimuaa). Last updated 31 Oct 2026.
60Ranked on this page
107Matching profiles
3.8MMedian follower score
31 Oct 2026Last updated
Size, platform, and place each open that combination. They do not filter this list down to empty. A profile is included only when the bio states every tag. The order is 62% bio match and 38% reach, unless you sort by followers.
1
Yeri MUA@yerimuaa · TT 30M · 2.1% eng.Escucha De Chava aquí 👇🏻💿🧚♀️💞✨
Emmy Combs@emmycombss · TT 12M · 1.3% eng.Licensed Cosmetologist & Professional Makeup Artist with Alopecia🫶🏻💄 📍LA
Princess Sachiko@sachi_hime96 · TT 21M · 0.6% eng.Pro.Cosplayer|HP|Gamer|Streamer|Model Makeup Tutorial Video OUT NOW⬇️
Letícia Gomes@leticiafgomes · TT 8.3M · 1.4% eng.💋 Makeup Artist
Hoor Mahaveera@hoormahaveera · TT 17M · 2.9% eng.Content Creator ✨ Fashion • Makeup ❤️Instagram/youtube - Hoormahaveera 650k +
Vivi@vivi · TT 15M · 1.1% eng.cantora // makeup // for fun 🥳🌟 insta: @vivi
Raghad 🦋@itsragoode · TT 6.9M · 3.0% eng.Dentist 🦷 Gold Winner Beauty Creator of the Year 🏆 📍Dubai Licensed: 1600272 For business:
Sydney Morgan@sydney_art · TT 10M · 1.1% eng.MUA💋
Holly Murray Makeup@hollymurraymakeup · TT 13M · 2.7% eng.Email ✨- Insta ❤️
🌹❤️Thành ý võ ❤️🌹@thanhyvo · TT 11M · 2.1% eng.Contact Thông tin makeup, khoá học makeup
Mae@malexaleon · TT 9M · 1.8% eng.Soy Mae! 💕 Esta es mi vida, no es perfecta, pero sí romantizada... y muy real. Viajes/makeup/home/ gatitos✨
Nintendo Grl@nintendo.grl · TT 8.8M · 3.1% eng.🌸hi, i'm Junna!📍London, UK 🌱irl Pokémon trainer ꒰♡꒱ radiographer✿ 🍵✧home+gaming+hobbies+makeup🌙 EMAIL⤷ ⊹ ̊ ༘ ♡
leilani@leilanigreen · TT 8.7M · 1.5% eng.NO FACETUNE. Real Makeup & Skin Only. Business E: MY CREAM LIP STAIN 👇
Asoo🌸@asoothesizzler · TT 8.4M · 1.3% eng.I love makeup, anime and you💞 IG @asoothesizzler فديو جديد عالقناة👇🏻
Charlotte Roberts@charlottelooks · TT 8.4M · 2.7% eng.obsessed with makeup, music, film and fashion london
Jeffree Star@jeffreestar · TT 8.3M · 3.6% eng.Makeup mogul and Yak rancher 💖 Living in Wyoming, living my dreams! ⭐️🦄 John 15:18
Pau G. Melo 💖@paulinagmelo · TT 7.3M · 2.6% eng.🎨 Creativity💄 Makeup & Skincare 🌈 LGBTQ+ 🇲🇽🇨🇦
Paula Wolf 🐺@paulawwolf · TT 6.7M · 1.7% eng.I ❤️ MAKE-UP Founder: @wolferabypaula 💗🐺 ⬇️ hier klicken ⬇️
Illumin_arty (Tiffany)@illumin_arty · TT 3.1M · 2.6% eng.Makeup artist & shapeshifter 🎨👩🎨🇬🇧 Email:
L I S A 🦋@lisa.bpro · TT 3M · 2.6% eng.MAKEUP ARTIST IG : @lisa.bpro Maman de @Appy 🐾
Valentina@bilintinamakeup · TT 3M · 1.2% eng.Make up hacks | Hairstyles CRUELTY FREE beauty creator
Renata Santti@renatasantti · TT 6.1M · 3.8% eng.makeup | beauty inst4 @renatasantti
Nuria.adraos.makeup@nuria.adraos.makeup · TT 5.6M · 2.7% eng.CANELITA EN RAMA NENA Insta: nuria.adraos.makeup
Sreynea@sreynea_nea · TT 2.5M · 2.6% eng.🇰🇭 Cambodian beauty guru 🇰🇭 PR and Collab :
Maryoma@mimoglam · TT 2.4M · 1.0% eng.Beauty creator award 🏆 تصريح معلن -Media license UAE 📍
Tugce Demir@tugcedmr61 · TT 5.3M · 1.1% eng.🇹🇷/🇨🇭 Makeup & Beauty🦋 Instagram:Tugcedmr61
brynne@brynnemarieeee · TT 5.2M · 3.1% eng.27 and bi I do makeup n stuff :)
isabelleeobrienn@isabelleeobrienn · TT 5.1M · 4.6% eng.chicago makeup/beauty/skincare Businesses Email:
Erica Taylor@ericataylor2347 · TT 2.3M · 0.5% eng.MUA 25+ yr L’Oréal Paris Makeup Artist League of Expert ericataylorbeauty@gmail.
Mila Alawiyah@milaalawiyah · TT 4.9M · 4.1% eng.Beauty • Makeup • Skincare @ALAWIYAHIJAB CP (Fay)
Jillian Smith@jilliannicolesmith · TT 4.9M · 8.2% eng.i do transitions sometimes . ݁+ ⊹ . ݁ ⟡ ݁ . makeup & film @S&Q Films
Bùi Huấn@buihuan.official · TT 3.3M · 1.7% eng.Mua hàng bấm bên dưới 👇
Pít Ham Ăn@eatwpeach · TT 3M · 2.6% eng.FW: (Ms Loan) Những thứ hay ho Pít mua để đây nè
Justyn@justyngee · TT 3M · 2.3% eng.27 | he/him MUA • Creative Artistry 🎨 Contact :
Charlotte Tilbury@charlottetilbury · TT 2M · 0.8% eng.Makeup Artist💄 Founder of Charlotte Tilbury Beauty ✨ #CharlotteTilbury
Elis Valeriano@elisvaleriano · TT 4.3M · 3.8% eng.Atriz | Empresária | Makeup 💄
Makeup By Mario@makeupbymario · TT 1.9M · 1.9% eng.Makeup Artist, Founder & CEO: MAKEUP BY MARIO. Shop: 👇 🤍
jen@jennifererica · TT 4.1M · 1.3% eng.girl who loves makeup, fashion, pilates & matcha hki🇫🇮
Youngcouture@youngcouture · TT 3.9M · 1.5% eng.makeup | fashion | lifestyle
はてにゃん / ハヤテさん@hate_1207 · TT 3.8M · 5.8% eng.月曜から夜ふかし/@めくるめく/Makeup Creator ↓オープンチャ���ト参加待ってます💬↓
monet mcmichael 🤍@monetmcmichael · TT 3.8M · 5.4% eng.26 🤍 rican & black skin, makeup, fashion, family :
MiMo مريم جورج@mimogeorge · TT 3.8M · 0.5% eng.📍Dubai ▕⃝⃤ CEO @MimoTique 💋 🧑🧑🧒🧒 Mom to @Demiana & Daniella Obsessed with Fashion, Perfumes & Makeup PR / COLLABS
Trường Giang@truonggiang.channel · TT 2.5M · 2.6% eng.Đây là tài khoản chính thức của Trường Giang ❤ Mua vé xem NBTMP tại đây 👇
Jeannette Reyes@msnewslady · TT 1.7M · 2.8% eng.Fmr News Anchor • Motherhood • Lifestyle • Beauty Creator of @primedtopivot📍DC
Nancy Zidan@nancyzidan · TT 1.7M · 0.6% eng.Makeup artist 💄 Egypt 🇪🇬
Bailey sarian@baileysarian · TT 3.3M · 1.2% eng.I’m Bailey Sarian 🎈 I do a thing called Murder Mystery & Makeup over on YouTube
lauren nicole@laurenjnicole · TT 3.3M · 2.7% eng.makeup, mental health & everything else 🤍 inquiries:
natashajanewood@natashajanewood · TT 3.3M · 3.5% eng.💜 Makeup & Spooky things Contact: 🍉
TACHA🔱🇳🇬🇬🇭@symply_tacha · TT 1.5M · 1.0% eng.Fastest Makeup Artist in tHE WORLD | 2x GWR 🏆 Beauty • Lifestyle • Fashion biz:
SELENE@lizethselene · TT 2.1M · 11.0% eng.canto actuó bailo y hago lo q sea mientras sea divertido mua
Rubén Ramos@theawakingofstyle · TT 1.4M · 6.6% eng.HAIR & MAKEUP ARTIST | 📍Madrid Ambassador L’Oréal Pro RESERVA AQUÍ ⬇️
naomi_arbide@naomi_arbide · TT 3M · 2.2% eng.All Things Beauty🎀 Hair | Makeup | Skincare | Routines
Klaudia Bieszcz🌺@klaudiabieszcz · TT 2.9M · 1.5% eng.🌺Makeup🌺Fashion🌺Comedy
Hiền Lê Ceo@hienle_ceo · TT 1.9M · 1.9% eng.Mn nhấn vào👇🏻 mua hàng nhé 😚
PINKFLASH STORE@pinkflash.beauty · TT 2.7M · 0.2% eng.Shop now!! 🛒✨ Hanya menjual Makeup
KeilidhMua@keilidhmua · TT 2.7M · 2.1% eng.Oh hello there Follow my insta for more makeup + stuff Creator of @KASHBeauty
Brenda Paixão@paixao_brenda · TT 1.2M · 2.1% eng.🤎JESUS🤎 🇧🇷 Makeup Artist in NYC📍 BEAUTY•MAKEUP•SKINCARE•HAIR•GYM•COUPLE
Lê Anh Nuôi@le_anh_nuoi · TT 1.8M · 1.7% eng.Hotline: Cửa hàng trải nghiệm sản phẩm: 71 Trích Sài - Tây Hồ - Hà Nội. (8h00 - 21h30) Mua hàng truy cập trang web ⤵️⤵️⤵️
Ashlee Day@ashleedaymua · TT 1.2M · 1.6% eng.MAKEUP ARTIST/ EDUCATION 🤍
Quách Ánh@quachanh91 · TT 1.2M · 3.9% eng.I’M A MAKEUP ARTIST FOUNDER: @Lemonade Cosmetics & @GSLAY ADMIN: MAKEUP JUNKIE VIETNAM
Yeri MUA@yerimuaa · TT 30M · 2.1% eng.Escucha De Chava aquí 👇🏻💿🧚♀️💞✨30MMega · bio match 99
2Emmy Combs@emmycombss · TT 12M · 1.3% eng.Licensed Cosmetologist & Professional Makeup Artist with Alopecia🫶🏻💄 📍LA12MMega · bio match 100
3Princess Sachiko@sachi_hime96 · TT 21M · 0.6% eng.Pro.Cosplayer|HP|Gamer|Streamer|Model Makeup Tutorial Video OUT NOW⬇️21MMega · bio match 98
4Letícia Gomes@leticiafgomes · TT 8.3M · 1.4% eng.💋 Makeup Artist8.3MMega · bio match 100
5Hoor Mahaveera@hoormahaveera · TT 17M · 2.9% eng.Content Creator ✨ Fashion • Makeup ❤️Instagram/youtube - Hoormahaveera 650k +17MMega · bio match 98
6Vivi@vivi · TT 15M · 1.1% eng.cantora // makeup // for fun 🥳🌟 insta: @vivi15MMega · bio match 98
7Raghad 🦋@itsragoode · TT 6.9M · 3.0% eng.Dentist 🦷 Gold Winner Beauty Creator of the Year 🏆 📍Dubai Licensed: 1600272 For business:6.9MMega · bio match 100
8Sydney Morgan@sydney_art · TT 10M · 1.1% eng.MUA💋10MMega · bio match 99
9Holly Murray Makeup@hollymurraymakeup · TT 13M · 2.7% eng.Email ✨- Insta ❤️13MMega · bio match 98
10🌹❤️Thành ý võ ❤️🌹@thanhyvo · TT 11M · 2.1% eng.Contact Thông tin makeup, khoá học makeup11MMega · bio match 98
11Mae@malexaleon · TT 9M · 1.8% eng.Soy Mae! 💕 Esta es mi vida, no es perfecta, pero sí romantizada... y muy real. Viajes/makeup/home/ gatitos✨9MMega · bio match 98
12Nintendo Grl@nintendo.grl · TT 8.8M · 3.1% eng.🌸hi, i'm Junna!📍London, UK 🌱irl Pokémon trainer ꒰♡꒱ radiographer✿ 🍵✧home+gaming+hobbies+makeup🌙 EMAIL⤷ ⊹ ̊ ༘ ♡8.8MMega · bio match 98
13leilani@leilanigreen · TT 8.7M · 1.5% eng.NO FACETUNE. Real Makeup & Skin Only. Business E: MY CREAM LIP STAIN 👇8.7MMega · bio match 98
14Asoo🌸@asoothesizzler · TT 8.4M · 1.3% eng.I love makeup, anime and you💞 IG @asoothesizzler فديو جديد عالقناة👇🏻8.4MMega · bio match 98
15Charlotte Roberts@charlottelooks · TT 8.4M · 2.7% eng.obsessed with makeup, music, film and fashion london8.4MMega · bio match 98
16Jeffree Star@jeffreestar · TT 8.3M · 3.6% eng.Makeup mogul and Yak rancher 💖 Living in Wyoming, living my dreams! ⭐️🦄 John 15:188.3MMega · bio match 98
17Pau G. Melo 💖@paulinagmelo · TT 7.3M · 2.6% eng.🎨 Creativity💄 Makeup & Skincare 🌈 LGBTQ+ 🇲🇽🇨🇦7.3MMega · bio match 98
18Paula Wolf 🐺@paulawwolf · TT 6.7M · 1.7% eng.I ❤️ MAKE-UP Founder: @wolferabypaula 💗🐺 ⬇️ hier klicken ⬇️6.7MMega · bio match 98
19Illumin_arty (Tiffany)@illumin_arty · TT 3.1M · 2.6% eng.Makeup artist & shapeshifter 🎨👩🎨🇬🇧 Email:3.1MMega · bio match 100
20L I S A 🦋@lisa.bpro · TT 3M · 2.6% eng.MAKEUP ARTIST IG : @lisa.bpro Maman de @Appy 🐾3MMega · bio match 100
21Valentina@bilintinamakeup · TT 3M · 1.2% eng.Make up hacks | Hairstyles CRUELTY FREE beauty creator3MMega · bio match 100
22Renata Santti@renatasantti · TT 6.1M · 3.8% eng.makeup | beauty inst4 @renatasantti6.1MMega · bio match 98
23Nuria.adraos.makeup@nuria.adraos.makeup · TT 5.6M · 2.7% eng.CANELITA EN RAMA NENA Insta: nuria.adraos.makeup5.6MMega · bio match 98
24Sreynea@sreynea_nea · TT 2.5M · 2.6% eng.🇰🇭 Cambodian beauty guru 🇰🇭 PR and Collab :2.5MMega · bio match 100
25Maryoma@mimoglam · TT 2.4M · 1.0% eng.Beauty creator award 🏆 تصريح معلن -Media license UAE 📍2.4MMega · bio match 100
26Tugce Demir@tugcedmr61 · TT 5.3M · 1.1% eng.🇹🇷/🇨🇭 Makeup & Beauty🦋 Instagram:Tugcedmr615.3MMega · bio match 98
27brynne@brynnemarieeee · TT 5.2M · 3.1% eng.27 and bi I do makeup n stuff :)5.2MMega · bio match 98
28isabelleeobrienn@isabelleeobrienn · TT 5.1M · 4.6% eng.chicago makeup/beauty/skincare Businesses Email:5.1MMega · bio match 98
29Erica Taylor@ericataylor2347 · TT 2.3M · 0.5% eng.MUA 25+ yr L’Oréal Paris Makeup Artist League of Expert ericataylorbeauty@gmail.2.3MMega · bio match 100
30Mila Alawiyah@milaalawiyah · TT 4.9M · 4.1% eng.Beauty • Makeup • Skincare @ALAWIYAHIJAB CP (Fay)4.9MMega · bio match 98
31Jillian Smith@jilliannicolesmith · TT 4.9M · 8.2% eng.i do transitions sometimes . ݁+ ⊹ . ݁ ⟡ ݁ . makeup & film @S&Q Films4.9MMega · bio match 98
32Bùi Huấn@buihuan.official · TT 3.3M · 1.7% eng.Mua hàng bấm bên dưới 👇3.3MMega · bio match 99
33Pít Ham Ăn@eatwpeach · TT 3M · 2.6% eng.FW: (Ms Loan) Những thứ hay ho Pít mua để đây nè3MMega · bio match 99
34Justyn@justyngee · TT 3M · 2.3% eng.27 | he/him MUA • Creative Artistry 🎨 Contact :3MMega · bio match 99
35Charlotte Tilbury@charlottetilbury · TT 2M · 0.8% eng.Makeup Artist💄 Founder of Charlotte Tilbury Beauty ✨ #CharlotteTilbury2MMega · bio match 100
36Elis Valeriano@elisvaleriano · TT 4.3M · 3.8% eng.Atriz | Empresária | Makeup 💄4.3MMega · bio match 98
37Makeup By Mario@makeupbymario · TT 1.9M · 1.9% eng.Makeup Artist, Founder & CEO: MAKEUP BY MARIO. Shop: 👇 🤍1.9MMega · bio match 100
38jen@jennifererica · TT 4.1M · 1.3% eng.girl who loves makeup, fashion, pilates & matcha hki🇫🇮4.1MMega · bio match 98
39Youngcouture@youngcouture · TT 3.9M · 1.5% eng.makeup | fashion | lifestyle3.9MMega · bio match 98
40はてにゃん / ハヤテさん@hate_1207 · TT 3.8M · 5.8% eng.月曜から夜ふかし/@めくるめく/Makeup Creator ↓オープンチャ���ト参加待ってます💬↓3.8MMega · bio match 98
41monet mcmichael 🤍@monetmcmichael · TT 3.8M · 5.4% eng.26 🤍 rican & black skin, makeup, fashion, family :3.8MMega · bio match 98
42MiMo مريم جورج@mimogeorge · TT 3.8M · 0.5% eng.📍Dubai ▕⃝⃤ CEO @MimoTique 💋 🧑🧑🧒🧒 Mom to @Demiana & Daniella Obsessed with Fashion, Perfumes & Makeup PR / COLLABS3.8MMega · bio match 98
43Trường Giang@truonggiang.channel · TT 2.5M · 2.6% eng.Đây là tài khoản chính thức của Trường Giang ❤ Mua vé xem NBTMP tại đây 👇2.5MMega · bio match 99
44Jeannette Reyes@msnewslady · TT 1.7M · 2.8% eng.Fmr News Anchor • Motherhood • Lifestyle • Beauty Creator of @primedtopivot📍DC1.7MMega · bio match 100
45Nancy Zidan@nancyzidan · TT 1.7M · 0.6% eng.Makeup artist 💄 Egypt 🇪🇬1.7MMega · bio match 100
46Bailey sarian@baileysarian · TT 3.3M · 1.2% eng.I’m Bailey Sarian 🎈 I do a thing called Murder Mystery & Makeup over on YouTube3.3MMega · bio match 98
47lauren nicole@laurenjnicole · TT 3.3M · 2.7% eng.makeup, mental health & everything else 🤍 inquiries:3.3MMega · bio match 98
48natashajanewood@natashajanewood · TT 3.3M · 3.5% eng.💜 Makeup & Spooky things Contact: 🍉3.3MMega · bio match 98
49TACHA🔱🇳🇬🇬🇭@symply_tacha · TT 1.5M · 1.0% eng.Fastest Makeup Artist in tHE WORLD | 2x GWR 🏆 Beauty • Lifestyle • Fashion biz:1.5MMega · bio match 100
50SELENE@lizethselene · TT 2.1M · 11.0% eng.canto actuó bailo y hago lo q sea mientras sea divertido mua2.1MMega · bio match 99
51Rubén Ramos@theawakingofstyle · TT 1.4M · 6.6% eng.HAIR & MAKEUP ARTIST | 📍Madrid Ambassador L’Oréal Pro RESERVA AQUÍ ⬇️1.4MMega · bio match 100
52naomi_arbide@naomi_arbide · TT 3M · 2.2% eng.All Things Beauty🎀 Hair | Makeup | Skincare | Routines3MMega · bio match 98
53Klaudia Bieszcz🌺@klaudiabieszcz · TT 2.9M · 1.5% eng.🌺Makeup🌺Fashion🌺Comedy2.9MMega · bio match 98
54Hiền Lê Ceo@hienle_ceo · TT 1.9M · 1.9% eng.Mn nhấn vào👇🏻 mua hàng nhé 😚1.9MMega · bio match 99
55PINKFLASH STORE@pinkflash.beauty · TT 2.7M · 0.2% eng.Shop now!! 🛒✨ Hanya menjual Makeup2.7MMega · bio match 98
56KeilidhMua@keilidhmua · TT 2.7M · 2.1% eng.Oh hello there Follow my insta for more makeup + stuff Creator of @KASHBeauty2.7MMega · bio match 98
57Brenda Paixão@paixao_brenda · TT 1.2M · 2.1% eng.🤎JESUS🤎 🇧🇷 Makeup Artist in NYC📍 BEAUTY•MAKEUP•SKINCARE•HAIR•GYM•COUPLE1.2MMega · bio match 100
58Lê Anh Nuôi@le_anh_nuoi · TT 1.8M · 1.7% eng.Hotline: Cửa hàng trải nghiệm sản phẩm: 71 Trích Sài - Tây Hồ - Hà Nội. (8h00 - 21h30) Mua hàng truy cập trang web ⤵️⤵️⤵️1.8MMega · bio match 99
59Ashlee Day@ashleedaymua · TT 1.2M · 1.6% eng.MAKEUP ARTIST/ EDUCATION 🤍1.2MMega · bio match 100
60Quách Ánh@quachanh91 · TT 1.2M · 3.9% eng.I’M A MAKEUP ARTIST FOUNDER: @Lemonade Cosmetics & @GSLAY ADMIN: MAKEUP JUNKIE VIETNAM1.2MMega · bio match 100
How this list is built
This influencer list is a slice of the Indecent Media creator database. We track 107 profiles for Verified Mega Beauty Influencers on TikTok. This page lists 60 of them: the strongest matches, capped at 60. The bio has to state every topic in the title, and the order is 62% that match and 38% follower score. Follower score is the average of the Instagram and TikTok counts on file. A missing count is not estimated. Nothing here is hand-picked, and a place on the list is not a recommendation. Instagram figures come from a public catalogue fetched around July 2026. TikTok figures come from the Tikfly top-KOL snapshot dated 18 March 2026. The pages are free to read. Email addresses from bios are not published.
This ranking and the wider list
| Measure | On this page | Matching profiles |
|---|---|---|
| Profiles | 60 | 107 match. This page publishes the strongest 60. |
| Median follower score | 0 | Median of the published ranking |
| Highest follower score | 30M | 30M |
Frequently asked questions
How many Verified Mega Beauty Influencers on TikTok are in this database?
107 public profiles match this list in the creator database. This page publishes 60.
What is a typical follower count for Verified Mega Beauty Influencers on TikTok?
The median follower score on this ranking is 3.8M. The largest on the page is 30M. Of the 60 on this page, 60 mega (1,000,000 or more).
Who has the most followers on this page?
Yeri MUA (@yerimuaa) has the highest follower score on this page at 30M, and ranks first. Follower count is not a recommendation.
Where are these Verified Mega Beauty Influencers on TikTok based?
Of the 60 profiles on this page, 18 in United States, 7 in Vietnam, 6 in United Kingdom, 4 in Brazil, and 25 elsewhere or without a stored region. Region is the public account location or a place named in the bio, not where the audience lives.
Are these profiles on Instagram, TikTok, or both?
0 of the 60 profiles have an Instagram follower count on file, and 60 have a TikTok count. 0 have both. A missing count is left blank rather than estimated.
How is this influencer list ranked?
Rank score is 0.62 × bio match + 0.38 × reach. Bio match counts only when the creator's own bio states every topic the list requires. Reach is log10(follower score + 10) divided by the same figure for the largest score in the index. Follower score is the average of the Instagram and TikTok counts on file. There is no engagement rate in this ranking. The method is on the methodology page.