18+ influencer database · updated 31 Oct 2026

Sell-through rate calculator

Units sold divided by units received, plus stock left, days of cover, and rate of sale per store per week.

How this is calculated

Sell-through is units sold ÷ units received. Stock left is received minus sold. Days of cover is stock left ÷ (units sold ÷ days in the period), and the period is the weeks you enter times 7. Units per store per week is units sold ÷ stores ÷ weeks.

This is stock arithmetic. It does not know whether the units were gifted to creators or shipped to stores.

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